The Soul Behind the System: Matt Leta on Burnout, AI, and Inner Upgrades

What if AI isn’t the disruption… but your outdated belief system is?

Matt Leta has supported giants like Google and Tesla in navigating AI transformation. But behind the frameworks and algorithms is a founder who walked away from everything — company, money, comfort — in search of something deeper. This is a story of reinvention, from burnout to Burning Man, from tech obsession to soul integration.
In this captivating episode, Matt and Yuval explore the human side of innovation, where purpose meets performance, and fulfillment becomes the ultimate system upgrade.

🎩 Summary:

This isn’t just a crash course in enterprise AI, it’s a masterclass in conscious leadership.
Matt Leta shares how being fired from his startup led him on a three-year global journey of self-discovery, plant medicine, and finding his purpose. Along the way, he built an AI agency powered by human-centered transformation, not hype. We unpack why 70% of AI transformations fail (hint: it’s not the tech), how to align your team through vision, not fear, and why founders must debug themselves before upgrading anything else.
Whether you’re scaling a company, questioning your direction, or seeking clarity in the chaos, this one’s for you.

🎩 Hats Covered:

• 🎩 1: The Soul
• 🎩 4: The Entrepreneur
• 🎩 6: The Philanthropist

💡 Key Takeaways:

• 🎩 1: Real disruption begins with inner transformation.
• 🎩 4: AI isn’t the strategy, it’s the tool. Vision is still your edge.
• 🎩 6: Impact starts by solving human problems, not just business ones.
• 🎩 1: Negative self-talk is the deepest code to rewrite.
• 🎩 4: A founder’s role isn’t to fight the future, but to shape it.
• 🎩 6: When people feel part of the mission, transformation sticks.

👤 Guest Bio:

Matt Leta is a global AI strategist, technologist, and author whose work spans Fortune 100 companies and grassroots impact initiatives. From founding a multimedia art startup in Wales to building AI solutions for Tesla and launching a Burning Man-inspired nonprofit in the Dominican Republic, Matt blends deep tech with deep soul. His upcoming book, 100X, redefines what ROI means in the age of AI and life.

⏱️ Timestamps:

00:02 – From Krakow to Silicon Valley: Matt’s early path
00:10 – Getting fired from his startup
00:18 – Traveling the world in search of meaning
00:25 – Building an AI agency on the road
00:35 – The origin of Future Horizon and the impact work
00:45 – Why 70% of AI transformations fail
01:00 – Founders must become the system they want to scale
01:10 – The AI revolution vs. the soul evolution
01:20 – What Matt would tell his 19-year-old startup self
01:30 – The spark no algorithm can replicate

Actionables:
• Ask: What problem are we solving—and for whom?
 • Involve your team in the transformation, not just the rollout.
 • Build your AI stack around people, not just productivity.
 • Track your self-talk—what inner code needs rewriting?
 • Create space to upgrade your inner operating system.

🔥 Quotes:

“Transformation doesn’t fail because of tech. It fails because of people.”
“You can’t automate fulfillment. You have to feel your way through it.”
“The best upgrade isn’t to your systems. It’s to yourself.”
“AI is exponential—but so is burnout if you scale without soul.”
“Before you scale your tech, scale your soul.”

🔗 Links:

If you’ve ever wondered whether AI will replace you, this episode flips the script: What if it frees you, once you remember who you are?

🎩 Subscribe, share, and let’s keep growing together.
The Soul Behind the System: Matt Leta on Burnout, AI, and Inner Upgrades
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